Eichborn: Flyvertising
To promote their exhibition stand at the Franfurt Book Fair, Eichborn the publisher with the fly prepared 200 flies with an ultra light banner. The banner was attached with natural wax. After a short time the banner dropped off by itself. And the flies were not harmed. Never ever seen before anywhere else. Amazing, cute & effective. Spurs curiosity too. Only problem is the proximity & reach.
Doesn’t matter anyway.
Notes
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jjsmith1977 reblogged this from dooodleslove and added:
Flying branding - awesome. I can see Paddy Power stealing this idea
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dooodleslove posted this
